Medicare Leads that call you

What are Medicare leads?

Medicare leads are people who qualify for Medicare, or will soon, and want help choosing coverage. For an insurance agency, a lead is the starting point of every Medicare Advantage, Part D or Medicare Supplement enrollment. The quality of those leads decides how much time your agents spend selling and how much they spend dialing numbers that never answer.

At MedicaresCall.com, a Medicare lead is not a row in a spreadsheet. It is a live phone call from a beneficiary who chose to call, has been screened for age, Medicare Parts A and B and ZIP code, and is connected to an agent licensed in their state. You talk to the shopper while their interest is highest, instead of chasing them hours or days later.

Types of Medicare leads

Agencies usually choose between three kinds of Medicare leads. Each one trades price against effort and conversion.

We focus on the last two. Inbound and transferred calls cost more per lead than a data record, but your agents spend their day in conversations rather than on the phone with voicemail, and you never compete with another agency for the same person.

Why call leads outperform data leads

Medicare shoppers are often comparing plans for the first time, and many prefer to talk to a person rather than read plan documents alone. When they reach an agent at the moment they decide to call, a few things work in your favor:

• Intent is current. The caller is thinking about coverage right now, not when they filled out a form last week.
• No contact rate problem. You skip the dialing, the missed calls and the wrong numbers that drain data-lead campaigns.
• No race with other agencies. An exclusive call cannot be bought by someone else and called first.
• Built-in records. Every call is recorded, with its source and consent attached, which helps both quality review and compliance.

How our Medicare leads are generated

Our publishers run compliant search, social, TV, radio and direct mail campaigns that invite people with Medicare to call for help comparing plans. Every ad, landing page and script is reviewed against CMS marketing guidelines before it goes live. When someone calls:

1. 1
   Disclosure first. The caller hears a recording notice and the required third-party marketing (TPMO) disclaimer.
2. 2
   Eligibility screening. We confirm age or Medicare status, Parts A and B, ZIP code and what kind of coverage they want.
3. 3
   License-matched routing. The call goes only to a buyer whose agents are licensed in that state and accepting calls right now.
4. 4
   Connection and review. Your agent takes the call, and the recording and outcome appear in your dashboard.

Medicare lead products

Run one campaign for everything, or separate campaigns for each product line so you can price and staff them differently.

When Medicare lead volume peaks

Medicare shopping follows the enrollment calendar, so plan your budget and staffing around it:

• Annual Enrollment PeriodOctober 15 to December 7

  The busiest season. Anyone with Medicare can switch Medicare Advantage or Part D plans.

• Medicare Advantage Open EnrollmentJanuary 1 to March 31

  People already in a Medicare Advantage plan can make one change, which keeps volume steady into spring.

• Initial Enrollment PeriodAround each person's 65th birthday

  A seven-month window for people new to Medicare, creating year-round demand.

• Special Enrollment PeriodsAll year

  Moves, loss of coverage and other life events let people change plans outside the main seasons.

Compliance built into every lead

Medicare marketing is closely regulated, and a single non-compliant campaign can put your agency's carrier contracts at risk. Every call on our network follows the same rules: documented consent or a caller-initiated call, the TPMO disclaimer before any sales conversation, no ads that imply a connection to Medicare or the government, no exaggerated benefit claims, and Do Not Call scrubbing for any outbound contact. Calls are recorded from the first word, so you have a full record if a carrier or regulator asks.

Compliance also protects the caller. People who understand they are speaking with a licensed agent, who hear plans explained accurately and who are never pressured are far more likely to stay with the plan they choose. That makes clean marketing good for members, for carriers and for your agency's long-term book of business.

Getting the most from your Medicare leads

• Staff for your hours. Set calling hours to match when agents are on the floor, so no caller waits in a queue.
• Start narrow, then scale. Launch in a few states, review recordings and raise caps where calls enroll.
• Separate product lines. Medicare Supplement and Medicare Advantage callers need different scripts and often different agents.
• Review outcomes weekly. Mark enrolled, follow-up and returned calls so your reports show which sources and hours perform.

Medicare leads FAQ